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Foundations

(146)
  1. £3.79
    Urban Decay Naked Liquid Foundation 30ml - 13.0
    In stock
  2. £3.79
    Urban Decay Naked Liquid Foundation 30ml - 12.5
    In stock
  3. £5.05
    It Cosmetics Celebration Foundation Powder Foundation 9g - Rich
    In stock
  4. £43.09
    Estée Lauder Futurist Hydra Rescue SPF45 Moisturizing Foundation 35ml - 1W2SAND
    In stock
  5. £39.35
    Estée Lauder Futurist Hydra Rescue SPF45 Moisturizing Foundation 35ml - 3N1IVORY BEIGE
    In stock
  6. £41.40
    Estée Lauder Futurist Hydra Rescue SPF45 Moisturizing Foundation 35ml - 2N1DESERT BEIGE
    In stock
  7. £4.54
    KVD Vegan Beauty True Portrait Foundation 30ml - Tan 076
    In stock
  8. £4.54
    KVD Vegan Beauty True Portrait Foundation 30ml - Deep 080
    In stock
  9. £5.20
    KVD Vegan Beauty True Portrait Foundation 30ml - Deep 090
    In stock
  10. £5.52
    Leichner Camera Clear Tinted Foundation 30ml Blend of Porcelain
    In stock
  11. £31.62
    Estée Lauder Futurist Hydra Rescue SPF45 Moisturizing Foundation 35ml - 7N2RICH AMBER
    In stock
  12. £35.84
    Shiseido Synchro Skin Self-Refreshing Foundation SPF30 30ml - 510 Rosewood
    In stock

Foundation for Every Skin Tone and Type

Foundation is the hardest product to buy blind, so we stock breadth: lightweight fluids for everyday wear, buildable formulas for fuller coverage, hydrating bases for dry skin and mattifying options for oily. Brands in stock include Clinique, bareMinerals, Laura Mercier and Max Factor — all genuine, at prices well below the beauty hall.

If you are between shades, the cooler one usually blends more naturally once it settles, and a hydrating base will always sit better on dry patches than extra coverage will. Prep with a primer so it holds, set it with face powder, and cover what's left using a concealer. Dispatched quickly from our UK warehouse.

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